Every day there are teams of people handing out flyers and free marketing magazines to commuters as they make their way into their various places of employment. I rarely pick up anything on my journey to the office, except for today. The Red Cross were petitioning against the increasing problem of young children becoming soldiers, either by force of circumstance, in Africa. The campaign, “Even wars have laws” calls for the international community to take notice and prevent children (by law) from being caught up in this horrific crime.
The marketing campaigns “call to action” is to watch the confronting educational video on their website and to consider taking action. It’s a very powerful message.
I spent much of Tuesday contemplating the video that I had seen, and the campaign. The thing that continues to strike me is just how alien these kinds of horrific ordeals feel to me, in my circumstances living in a big multi-cultural safe city. It’s almost as if it feels so unreal that it can’t be true, and therefore it’s ok to forget, or think someone else will help, or what will my $30 a month do to help.
Putting love into action means to go beyond our own worldview, to break beyond our own understanding and to imagine no matter how abstract or alien-like it may feel, what it would be like if our own children were to be forced into becoming soldiers.
For more information about The Australian Red Cross and their campaign to stop children from becoming soldiers, please follow this link.








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